Google prefer unique contents
Google is a big organization, and it has most of the user, higher than Yahoo and any other search engine. Because of the accuracy of Google’s search result people trust to use Google rather than other search engines. The website builders want their websites in top results of Google, and one of expert tips on how to rank higher in Google is that you must try to write and put unique contents because Google shows unique contents on the tops to attract the searcher.
Back Link is important for ranking
Webs developer does not know the importance of backlink but Google does, and the website with more backlinks is shown in top ten results. Like Facebook and Amazon these have highest backlinks on the internet, so if you search for any person on Google facebook, it would be the first thing you might see on the top of the results. Expert tips on how to rank higher in Google are to create as many backlinks as you can to rank higher on Google.
Guest blogging is also important
The 3rd Expert tips on how to rank higher in Google is that you must work on guest blogging. it is process of creating blogs on an already established website to link back to your website and google give high weight to guest blogging so you can get more traffic by posting blog on related developed website. this process take effort but you have to do it you want to get higher ranking and more traffic from Google and your content must be unique and attractive.